Grow your business with the industry’s most comprehensive, tiered buying program!

Program Benefits to Help Your Business Grow!

Mud Hole Advantage offers special tiered price discounts whether you’re a custom rod builder just getting your business started or you’re an established OEM looking to improve your bottom line.

We also offer robust white label finished rod programs, 3PL fulfillment, media and marketing services, and express fulfillment for Gold and Silver level members.

Our personalized service includes a dedicated team of business account specialists to assist with your purchases and growing your business.

What can Mud Hole Advantage do for your business?

Tiered Business Price Discounts

Enjoy cost savings on premium products for your business.

White Label, Branded Rod Manufacturing

Design the Custom Rods of Your Dreams… and Your Customers’ – We Make Manufacturing Easy!

3PL Fulfillment

Streamline Distribution with Our Efficient 3PL Fulfillment Services

Business Branding

Craft Your Brand Identity Your Way with Our Expert Guidance.

Discounts That Grow With Your Business!


  • $1000 Annual Minimum
  • $500 Buy-in
  • Up to 28% Off*


  • $10,000 Annual Minimum
  • $5,500 Buy-In
  • Up to 40% Off*


  • $20,000 Annual Minimum
  • $10,000 Buy-In
  • Up to 50% Off*

* Percentage discount reflects potential discount on most products and is limited to Mud Hole Advantage Affiliate Brands. Exclusions apply.

Apply Now

We Make It Easy to Get Started.

• $500 Buy-In

• $1000 Annual Spend

• Up to 28% Off Retail Pricing


B2B Ordering



Program Terms & Conditions

Private Label Rods

Get custom branded fishing rods for your business.

Get Started

How to

Log In to your Mud Hole Advantage Account

Stay Sales Tax Free!

We must receive proof of your tax-extempt status to avoid taxation of your wholesale purchase.

Meet the Team

Rob Frichette

Advantage Program Manager

Mo Fernandez

Account Specialist

John Graves

Account Specialist

Caleb Kinyon, Customer Service & Tech Support Team

Caleb Kinyon

Account Specialist