![](http://mudhole.com/cdn/shop/files/built-not-bought-poster-notext.jpg?v=1697933831&width=2560)
About us
Built. Not bought.
We are a company filled with outdoor enthusiasts. The only thing we love more than fishing and building custom fishing rods is educating others on how to do it themselves.
Welcome To Mud Hole!
We are a company filled with outdoor enthusiasts. The only thing we love more than fishing and building custom fishing rods is educating others on how to do it themselves! Are you tired of using the same old off the shelf fishing gear that plagues retail centers? Then you came to the right place! Because we have literally everything you need to build your own fishing rod and custom lures, and carry the largest selection in the world.
At Mud Hole, we believe true service starts after the product you ordered arrives at your doorstep. We follow through on our commitment to excellence with detailed how-to videos, printed instructions, live demonstrations & more, and back it with exceptional customer service. Our team of service associates are available via phone, e-mail and message boards to ensure your utmost satisfaction. Whether you are a novice or a tackle crafting guru, you are sure to enjoy shopping at Mud Hole. We work passionately to exceed your expectations every time.
Who is Mud Hole?
Mud Hole Custom Tackle, Inc. is the world’s largest supplier of tackle crafting goods – rod building, fly tying and lure building. A leading e-retailer and mail order supplier, Mud Hole has become the “go-to” and trusted supplier of hobbyists, small manufacturers and large OEM’s worldwide by offering superior shopping experience, rapid delivery and stellar customer service.
With more than 45,000 SKU’s representing $15 million of inventory fully stocked onsite in Mud Hole’s 75,000 square-foot office & distribution center, Mud Hole earns the loyalty of fishing enthusiasts and novice rod builders, fly tyers and lure builders alike. Our leading e-retail web site www.mudhole.com offers customers an exceptional shopping experience. We equip our customers with state of the art decision-making resources such as detailed specs, how-to’s, video tutorials, and high resolution photo galleries.
Welcome To Mud Hole!
We are a company filled with outdoor enthusiasts. The only thing we love more than fishing and building custom fishing rods is educating others on how to do it themselves! Are you tired of using the same old off the shelf fishing gear that plagues retail centers? Then you came to the right place! Because we have literally everything you need to build your own fishing rod and custom lures, and carry the largest selection in the world.
At Mud Hole, we believe true service starts after the product you ordered arrives at your doorstep. We follow through on our commitment to excellence with detailed how-to videos, printed instructions, live demonstrations & more, and back it with exceptional customer service. Our team of service associates are available via phone, e-mail and message boards to ensure your utmost satisfaction. Whether you are a novice or a tackle crafting guru, you are sure to enjoy shopping at Mud Hole. We work passionately to exceed your expectations every time.
Who is Mud Hole?
Mud Hole Custom Tackle, Inc. is the world’s largest supplier of tackle crafting goods – rod building, fly tying and lure building. A leading e-retailer and mail order supplier, Mud Hole has become the “go-to” and trusted supplier of hobbyists, small manufacturers and large OEM’s worldwide by offering superior shopping experience, rapid delivery and stellar customer service.
With more than 45,000 SKU’s representing $15 million of inventory fully stocked onsite in Mud Hole’s 75,000 square-foot office & distribution center, Mud Hole earns the loyalty of fishing enthusiasts and novice rod builders, fly tyers and lure builders alike. Our leading e-retail web site www.mudhole.com offers customers an exceptional shopping experience. We equip our customers with state of the art decision-making resources such as detailed specs, how-to’s, video tutorials, and high resolution photo galleries.
![](http://mudhole.com/cdn/shop/files/about-us-outdoors.jpg?v=1695592190&width=1000)
![](http://mudhole.com/cdn/shop/files/Oyster-Rings-CCA-UCF-Jan-21-2023-Image5.jpg?v=1674745314&width=4032)
We love the outdoors
We're a company of outdoor lovers. Many of us participate in volunteering efforts to maintain healthy marine ecosystems.
Read story
Meet our team
Sales & Support
![](http://mudhole.com/cdn/shop/files/Jorge_Gonzalez.jpg?v=1679069092&width=2000)
Jorge Gonzalez
Director of Operations
![](http://mudhole.com/cdn/shop/files/chris-norton-500x.jpg?v=1633021762&width=500)
Chris Norton
Customer Service Manager
![Sean Cheaney, Mud Hole Sales Team](http://mudhole.com/cdn/shop/files/sean_cheaney_500x_6bbe1f9e-04bf-4885-b64e-eba0cd06c09c.jpg?v=1631745654&width=500)
Sean Cheaney
Customer Service Lead
![](http://mudhole.com/cdn/shop/files/Bob_McKamey.jpg?v=1655764330&width=1200)
Bob McKamey
Customer Service Associate
![Mark Diomede, Mud Hole Sales Team](http://mudhole.com/cdn/shop/files/mark_diomede_500x_cf593eb4-71f5-4e2e-832c-a637fac9bf45.jpg?v=1631745654&width=500)
Mark Diomede
Customer Service Associate
![Jack Conrad, Customer Service & Tech Support Team](http://mudhole.com/cdn/shop/files/Jack-Conrad_1500-3.jpg?v=1667929080&width=1500)
Jack Conrad
Customer Service Associate
![](http://mudhole.com/cdn/shop/files/Jack-Urichko_1500-2.jpg?v=1667929440&width=1500)
Jack Urichko
Customer Service Associate
![](http://mudhole.com/cdn/shop/files/Hunter_Alexander.jpg?v=1679069092&width=2000)
Hunter Alexander
Customer Service Associate
![](http://mudhole.com/cdn/shop/files/Employee_Evan_Hebert.jpg?v=1698337023&width=2000)
Evan Hebert
Customer Service Associate
We strive to offer a superior shopping experience, rapid delivery and stellar customer service.
Business Sales
![](http://mudhole.com/cdn/shop/files/rob-frichette-500x.jpg?v=1633021903&width=500)
Rob Frichette
Advantage Program Manager
![](http://mudhole.com/cdn/shop/files/Employee_Mo_Fernandez.jpg?v=1698342235&width=2000)
Mo Fernandez
Account Specialist
![](http://mudhole.com/cdn/shop/files/Employee_John_Graves.jpg?v=1698342257&width=2000)
John Graves
Account Specialist
![Caleb Kinyon, Customer Service & Tech Support Team](http://mudhole.com/cdn/shop/files/Caleb-Kinyon_1500-2.jpg?v=1667929258&width=1500)
Caleb Kinyon
Account Specialist
![](http://mudhole.com/cdn/shop/files/Main-Slider.jpg?v=1664896545&width=2000)
Business Program
Partner with the largest rod building supplier in the world, and grow your business by offering customers the widest selection of products!
![](http://mudhole.com/cdn/shop/files/about-us-scholarships.jpg?v=1695592399&width=1000)
![](http://mudhole.com/cdn/shop/files/CCA-Scholarship-Press-Release-Mar-9-Blog_Image.jpg?v=1678373442&width=1240)
Fostering conservation
Mud Hole is proud to be a sponsoring partner of CCA Florida youth scholarship programs.
Read storyRod Building Instructors
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Todd.jpg?v=1678847217&width=583)
Todd Vivian
Director, Rod Building Instruction
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Buzz.jpg?v=1678847217&width=583)
Buzz Butters
Instructor
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Cindy.jpg?v=1678847218&width=583)
Cindy McKay
Instructor
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Curt.jpg?v=1678847218&width=583)
Curt Baker
Instructor
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Mike.jpg?v=1678847218&width=583)
Mike Kosiba
Instructor
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Jesus.jpg?v=1678847217&width=583)
Jesus Peña
Instructor
![](http://mudhole.com/cdn/shop/files/Instructor-Spotlight-Derwood-Building-Rods.jpg?v=1689631104&width=1200)
Derwood Roberts
Instructor
![](http://mudhole.com/cdn/shop/files/Online-Classes-Insert.jpg?v=1674688614&width=1240)
Learn rod building
Get a head-start in rod building! Our workshops are convenient, fun, and rewarding for beginners and returning builders alike.
Our graphics production team puts the 'custom' back in custom rod building. What can we do for your business?
Decals, custom printed items, embroidery & more
Graphic Production
![](http://mudhole.com/cdn/shop/files/Tripp_DeLoach.jpg?v=1679069092&width=2000)
Tripp DeLoach
Graphic Production Manager
![](http://mudhole.com/cdn/shop/files/Ethan_Cason.jpg?v=1679069092&width=2000)
Ethan Cason
Sr. Production & Design Associate
![](http://mudhole.com/cdn/shop/files/Big-Show-Boat-Wrap.jpg?v=1648738900&width=700)
Need custom graphics?
Our professional print shop offers full service graphics production, from custom decals and stickers to boat & vehicle wraps.
What can we do for your business?
Contact Us